Does this sound familiar? Sales, service, finances, perhaps production, each of these require time and expertise. Now you have spent money on a web site because that is where it is all at. Yet you cant keep track of it what with the crush of other events.
You keep getting a sense that the returns from your digital marketing efforts aren’t matching the results you expected. Having spent a whole bunch of money on the website, it isn’t turning over the kind of money you expected. So what to do?
You can’t afford a dedicated headcount for this. Not to mention that this headcount may not prove to be able to pay for themself. Don’t forget that you will need to supervise this person as well.
Who will write the blog posts, go over the traffic reports, fix issues with the website? How do you locate a first-rate copywriter or a pay per click vendor who won’t kill you with costs?
What you need is someone who will relieve you of the pressure of doing the mundane tasks that are associated with this type of effort. A kind of a virtual part-timer who specializes in this very thing.
Sound like something that would free you up to do more of what you opened a business to do? I help people realize their hopes by shifting the time-intensive, repetitive content marketing chores to a resource that doesn’t require a full headcount. Or any headcount at all.
Content Marketing is where it is all moving. Just keywords are no longer enough. Content, good persuasive, or only useful content is what brings people back. The Google machine is forcing us all in this direction. So here I am a poor writer of blogs and copy who happens to do SEO and analytics.
That means I am poised and ready to help you with a critical piece of your Content Marketing. The writing of the content and the edits to your web and Social Media presence to ensure you capture the synergies of having a coordinated strategy.
My job is to configure your web presence and content marketing with a basic structure and initial deployment of your Website, Social Media, blogging and reporting. After this initial engagement, you will be able to establish a branding based strategy that will allow you to predict what your ROI will be for marketing expenditures.
Sound too good to be true? Schedule a discovery call, and we can explore the possibilities!!
